The Think Tank is an online peer-to-peer learning hub for social media practitioners at associations and nonprofits. Join the Think Tank to learn everything you need to know about how social media can work for your organization. Explore the Think Tank.

Each month, the Think Tank hosts a virtual learning session. These webinars feature topics chosen by Think Tank members. The content is presented by experts, and the format gives participants a chance to interact with one another as well as with the presenter. Think Tank webinars are free and open to all unless noted otherwise.

Next Upcoming Webinar

More live webinars coming soon!

On-Demand Webinars
How to Hire for Association Social Media
December 9, 2011 at 2:00 PM EST, 1:00 PM CST, 12:00 PM MST, 11:00 AM PST
(60 minutes)
Many associations are adding headcount to help manage social media. But how do you know who to hire? What level should the position be, and in what department? What skills should you be looking for? And what if hiring a full time employee isn’t an option? Elizabeth Engel, CAE from the National Association of Children’s Hospitals and Related Institutions joins Maddie Grant, CAE of SocialFish to demystify the social media hiring process for associations.
Building a Better Association Facebook Page
August 24, 2011 at 2:00 PM EDT, 1:00 PM CDT, 12:00 PM MDT, 11:00 AM PDT
(60 minutes)
Brian Carter, a top expert on social media marketing, will share specific tips for how to make your association Facebook Page stand out. Learn best practices for creating a compelling welcome page, using Facebook advertising, and selecting apps. Get more people to like your page and, more importantly, get your Facebook fans to act.
Engaging Members with Social CRM
July 12, 2011 at 2:00 PM EDT, 1:00 PM CDT, 12:00 PM MDT, 11:00 AM PDT
(60 minutes)
Jessica Etter will share how she used Social Customer Relationship Management (Social CRM) practices to find and connect with current and potential members on sites like Twitter and Facebook. Get how-to advice for focusing your efforts, connecting with the right people, and setting (then surpassing!) meaningful social media goals.
Ask the risk manager--insurance, intellectual property, and more social media concerns
June 29, 2011 at 2:00 PM EDT, 1:00 PM CDT, 12:00 PM MDT, 11:00 AM PDT
(60 minutes)
Risk management expert, Leslie White, CPCU, ARM, CIC, CRM, talks to the Think Tank about three social media safety measures that can help you earn the trust of your association colleagues--insurance, terms of service, and electronic record keeping.
Selling Social CRM Inside Your Organization
May 4, 2011 at 2:00 PM EDT, 1:00 PM CDT, 12:00 PM MDT, 11:00 AM PDT
(60 minutes)
Maddie Grant, CAE and Lindy Dreyer of SocialFish present how Social Customer Relationship Management (CRM)--both the philosophy and the technology--can help you articulate, plan, and measure the impact your efforts are having on membership management.